The Loyal Subjects is now taking pre-orders for its new Transformers mini assortments. Standing 3 inches tall, the figures, which include the lines of Optimus Prime, Bumblebee, Jazz, Soundwave, Starscream, Grimlock, Megatron, Thundercracker as well as three chases, feature 7 points of articulation. Priced at $12.99 a piece, each figure is blind boxed and was designed by Les Schettkoe.
Source: Vinyl Pulse
An Autobot or Decepticon figure will soon be avilable with every Happy Meal thanks to McDonald’s latest promotion featuring a host of robots from the Transformers: Prime animated series. Six different figures will be part of the promotion, which is set to begin on January 25th. For more information about McDonald’s Happy Meal Transformers: Prime promotion, check out the official website. The Transformers: Prime series, which first debuted in late 2010, will see its third season start during the spring of this year.
Source: Tformers
The year of the snake begins on February 10th, 2013 and Hasbro plans to mark the occasion with the release of two new Transformers figures. The two figures, a Transformers Platinum Edition Optimus Prime and Omega Supreme, both feature year of the snake themed packaging. Hasbro has also previously marked the Chinese New Years with the release of Transformers figures. For the year of the Dragon, which ends February 9th, 2013, Hasbro released a Transformers Dark of the Moon Ultimate Optimus Prime that featured dragon-inspired artwork.
Source: Tformers
New York and Los Angeles based artist kaNO will see his aviation inspired Flight Dunny released on Janaury 17th via kidrobot stores. The Flight Dunny draws inspiration from the Transformers and specifically seems to sport the color scheme of Starscream. Limited to an edition of 3000, the figure will carry a price tag of $15.
Source: Urban Vinyl Daily
According to data compiled by the NDP group, building sets saw their sales increase a whopping 17% year over year as of September, 2012. Unfortunately, other toy categories did not fare as well. Dolls saw sales remain flat while every other category saw a decline, such as that of action figures, where sales fell 11%, or plush, where sales declined 19%.
Building sets appear to have had a stellar year thanks in part to releases such as Mega Blok’s World Of Warcraft, LEGO’s The Lord Of the Rings and Kre-O Transformers. But sales that occur this holiday season may provide a better long term perspective of what toys are hot and what toys are not.
Source: Globe Advisor , Mattel (Picture)